# What is local link building and why is it important?

**URL:** <https://forum.legiit.com/t/what-is-local-link-building-and-why-is-it-important/872>\
**Category:** SEO\
**Created:** [September 28, 2024, 2:43pm UTC](https://forum.legiit.com/t/what-is-local-link-building-and-why-is-it-important/872 "2024-09-28T14:43:54Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![marketingnewbie](https://avatars.discourse-cdn.com/v4/letter/m/ba8739/32.png) [@marketingnewbie](https://forum.legiit.com/u/marketingnewbie)\
**Post date:** [September 28, 2024, 2:43pm UTC](https://forum.legiit.com/t/what-is-local-link-building-and-why-is-it-important/872/1 "2024-09-28T14:43:54Z")

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I run a small business with a physical location, and I’ve heard that local link building might be crucial for me. But what exactly is it? How is it different from regular link building? I’d really appreciate if someone could explain why it’s important.