Hello
I’m facing challenges in generating quality leads for my e-commerce store. While I’ve tried various strategies, such as paid ads and influencer collaborations, I’m not seeing the return I expected. I’m looking for insights or case studies from others who have successfully scaled lead generation in the e-commerce space.
I’ve been focusing on Facebook and Instagram ads, but the click-through rates aren’t as high as I’d hoped.
My product offerings are niche, so targeting the right audience has been tricky.
I’ve also experimented with email marketing, but the open rates are lower than expected. I have referred What is Lead Generation? Guide & Best Practices | Salesforce India java guide for reference .
Any tips or successful strategies that have worked for others would be greatly appreciated!